The following is a brief introduction to our core group of colleagues and their exceptional capabilities, offering you a clear sense of the depth and breadth of our collective experience. While this is not an exhaustive list, each category contains biographical highlights of key associates from each of the core disciplines within TTC Group.
Kevin Burnett
Deedee Dillingham
Carey Gold
Bill Bramble
Gene Ogman
Leslie Wolko
Dr. Mary Ann Chapman
Dr. Amy Lindsay
Jennifer Corrigan
Maureen Kiggins
Kevin Burnett brings significant management, program development and global marketing expertise to TTC Group. Strategically, Kevin has provided market assessment and development recommendations in support of pharmaceutical, biotechnology and medical device product introductions, political candidates, and issue campaigns and public affairs initiatives.
Tactically, he has managed teams of professionals with multimillion dollar budgets, participated in the successful market introduction of over 20 products, co-managed the third most successful open-space bond initiative in the history of California politics and co-managed media for the Dalai Lama when he was awarded the Nobel Prize for Peace.
Kevin has worked as a strategic consultant to industry, a senior manager for a Fortune 500 pharmaceutical company, and a senior vice president for a large New York City-based advertising and communications company.
Throughout his professional life, Kevin consistently has taken leadership roles, including creating and mentoring an integrated corporate department and establishing a self-directed management protocol for an international communications agency.
Kevin has served as a media spokesperson, representing both product-specific and general corporate interests. In addition, he has significant experience as a producer of industrial film and multimedia. Kevin has been an editor on a broad range of publications, including five journal supplements and numerous white papers and manuscripts, and has been an invited peer reviewer to UK-based Ashley Publications. His by-lined articles have appeared in publications as diverse as Engineering Horizons, Orange Coast Magazine and Wine Spectator.
Kevin has been a guest lecturer for the program in Social Ecology at the University of California, Irvine. He holds degrees from the University of California in political science and psychology.
Deedee Dillingham is a specialist in marketing communications, advertising, advocacy and outreach, project management, editorial services and meeting/event planning, with over a decade of healthcare experience. While at Allergan, she managed a variety of promotional and scientific materialsas well as planned and executed opinion leader meetings and eventsacross the therapeutic areas of ophthalmology, neurology and dermatology. Her agency experience includes managing promotional programs on behalf of Genzyme across a number of disease states, including rare genetic diseases, kidney disease and thyroid cancer.
Deedee later oversaw all strategic and tactical components of an integrated multimillion dollar marketing communications campaign for the National Health Service Corps, a government entity under the Department of Health and Human Services, for which she received a perfect contractor performance review. Following this successful program, Deedee served as senior editor and production manager for the National Cancer Institute's NCI Cancer Bulletin, an eight-page weekly online newsletter intended for cancer researchers, patients, caregivers and advocates.
Deedee is adept at managing the development and execution of deliverables, such as sales aids, ad campaigns, branding and positioning, brochures, newsletters, toolkits, exhibit items, budgets and timelines, co-marketing partnerships, market research, web and print media planning, web site navigation and content, data capture and reporting, and special corporate communications projectsall aligned with key product/service attributes and messages.
Deedee received her B.S. in Marketing and M.S. in Business Administration from the Pennsylvania State University, where she did her master's paper on wellness and the workplace.
Carey Gold has over 30 years experience as a writer, director and creative director. His work spans every major content delivery medium, including television, film, live theater, video, online, video-wall, and interactive DVD. Carey has written for popular daytime television programs, such as As The World Turns, Love of Life, Secret Storm and Ryan's Hope. His work on Ryan's Hope earned him two Emmy Award nominations for Outstanding Writing Achievement.
Carey has also written and directed television commercials for clients, such as Accenture and Roche Laboratories. He was writer and creative director for People magazine's Boom, an impressionistic video chronicle of the social forces that have shaped popular culture over the past 45 years.
Carey has worked as a writer, director and creative director on a wide variety of corporate projects for clients, including Novartis, ABC Television, American Express, Bristol-Myers Squibb, AT&T, Johnson & Johnson, IBM, Pfizer, Lederle Laboratories, Healthpoint, Lucent Technologies/Avaya, Merck, Met Life, Pharmacia-Upjohn, Unisys and Xerox.
Carey spent 2 years in residence at Chicago's Goodman Theater and has served on the Board of Directors of the Lehman Engel/BMI Musical Theater Workshop. He graduated cum laude from Columbia University.
Bill Bramble has been a professional designer/art director since 1984, following his graduation from the School of Visual Arts with a major in graphic design and advertising. Since then, he has worked across the full spectrum of media, including print, video, computer graphics, holography, sculptural design and environments.
Bill has worked as an art director and designer on various projects, including exhibits for AT&T's Science and Technology Museuma project which incorporated voice recognition and holographyand product launch interactive kiosks for IBM, Sony, JP Morgan Chase, Citibank and General Electric. He developed the 3D animated media for the Broadway play How to Succeed in Business Without Really Trying, as well as all of the media (print and electronic) for the General Motors pavilion at the 1996 Summer Olympic Games and the Kaiser-Permanente interactive exhibit in Disneyland. Bill has also designed interactive kiosks, Virtual Sales Centers, posters and associated campaign collateral for BMW, as well as a permanent reactive/interactive exhibit at Baxter headquarters outside of Chicago.
Bill is expert at developing Brandingboth corporate and product identitiesand has designed the associated media for countless corporate events and campaigns. His pharmaceutical clients have included Bayer, Pfizer, Janssen, Bristol-Myers Squibb, Novartis, Ortho-McNeil and Healthpoint.
Gene Ogman comes to TTC as a senior industrial designer with deep experience in interiors, exhibitry, product design and corporate identity. His client baseboasting several long-term relationshipsincludes industry leaders in real estate, pharmaceuticals, cosmetics, utilities and more, working with such notable companies as Rockefeller Center, Eastern Consolidated, Estée Lauder, CHANEL, Con Edison and PSE&G.
At Walker Group, one of New York's pre-eminent store planning firms, Gene's work as a senior designer launched the prototypes of national retail outlets for The Xerox Store, The House of Fabrics, NYOTB, Waldenbooks, S&H Green Stamps and i-natural Cosmetics. The success of these designs stemmed from flexible concepts that could be employed over a broad range of sizes, building brand awareness on a national level in a highly adaptable way. Later, in private practice, Gene executed store design concepts for CHANEL, and designed a whole range of products and packaging for Estée Lauder, including the signature Thigh Zone bottle which was later repurposed for their entire Vérité skincare line. Gene's work in these areas speaks to his profound expertise in interpreting a company's branding message and translating it into a total environmental experience, as well as the most specific visual and tactile details.
As a partner in the firm AC3D: Industrial, Environmental and Graphic Design, Gene designed and oversaw the construction of over $40 million in renovations within Rockefeller Center, including the management company's corporate offices; newly computerized tenant directories; and the property's Multi-Tenant Corridor Program,the largest capital improvement initiative within Rockefeller Center since the late '60s.
In yet another highlight of Gene's multifaceted career, his exhibit experience includes Con Edison's Energy Action Center; PSE&G's traveling exhibit Seal Up and Save; and traveling trade shows for Lonestar Industries, introducing products such as Pyrament and Platibeton PBI, as well as permanent installations at the PBI factory in Montreal. Most recently, with TTC Group, Gene collaborated on the trade show exhibit for Healthpoint's latest wound treatment innovationsCollagenase Santyl Ointment, OASIS Wound Matrix and Hydrofera Blue Bacteriostatic Dressings. This exhibitconsidered the highlight of the conventionsshowcased Gene's sensitivity to the consumer experience, while integrating striking and eloquent design elements.
Leslie Wolko specializes in defining and implementing robust and engaging user experiences across multiple media formats. By understanding clients' needs and leveraging their strengths, Leslie crafts engaging interactive experiences designed to build strong brand identities, and achieve business and sales objectives.
Leslie has more than 20 years of experience as an award-winning graphic designer, art director and creative director. In her career, she has created and guided projects for clients in a wide range of industries, including healthcare, finance, communications, IT, education, food and retail. Leslie's background is diverse and encompasses print, web, interactive, multimedia, exhibition and environmental design. She is fluent in the Adobe Creative Suite (Photoshop, Illustrator, InDesign and Acrobat) and QuarkXPress, and has extensive experience in Adobe/Macromedia Studio (Dreamweaver, Fireworks and Flash) and Strata Studio Pro (3D).
Dr. Mary Ann Chapman received her Ph.D. in neuropsycho- pharmacology from Washington State University in 1994, where she was supported by a grant from the National Institutes of Mental Health. Over the next 4 years, she received postdoctoral training in neuroanatomy and neuropharmacology at St. Louis University School of Medicine and Wayne State University School of Medicine in Detroit. Mary Ann then joined a biomedical communications firm, where she developed scientific communications materials for a pharmaceutical company in support of a neurologic product. Since 2000, Mary Ann has served on the Board of Directors for the Parkinson's and Movement Disorder Foundation, and as the Chairman of the Grants Review Committee for this organization.
Mary Ann specializes in the development of slide sets, manuscripts, monographs and literature analyses targeted at a variety of audiences, with the goal of bringing scientific support to marketing messages. She has written in numerous other formats, including continuing medical education (CME), patient materials, sales training manuals, formulary kits, internal corporate documents, newsletters and lay advocate training manuals. General therapeutic categories have included neurology, psychiatry, cancer, genomics, immunology, skin disease, gastrointestinal disease and wound care. Mary Ann has produced materials in support of products from Allergan, Aventis, Berlex, Biogen Idec, Genomic Health, Healthpoint, Janssen, Sanofi-Aventis and Valeant.
Dr. Amy Lindsay has over 15 years experience in medical communications. Amy has a wide range of experience and expertise in medical and scientific writing, editing and project management, including substantial experience in the production of clinical and scientific research articles, review articles, posters, slide presentations, letters to the editor, journal supplements (including those based on symposia) and CME materials (including post-tests). She has also worked on product monographs, formulary fact kits, meeting highlight reports, white papers, small clinical study reports and grant applications.
Amy has written on a range of topics, including dermatology (acne, psoriasis, aging, aesthetics); chronic wound care; plastic surgery; ophthalmology (glaucoma, allergy, infection); neurology (botulinum toxin, pain, excitotoxicity, neuroprotection); and pharmacoeco- nomics. Target audiences have included physicians, scientists, nurses and managed care professionals.
Amy received her B.A. in Biology from Reed College, and her Ph.D. in Physiology and Biophysics from the University of Washington in Seattle. She also has 5 years of postdoctoral research experience in neurophysiology.
Jennifer Corrigan has provided public relations counsel since 1989, developing and managing media relations programs for medical, consumer and high-tech clients, such as The Leukemia & Lymphoma Society; the National Foundation for Infectious Diseases; ePocrates; Pall Corporation; Kyowa Pharmaceutical, Inc.; and Xerox Corporation.
Jennifer has cultivated excellent medical and science contacts at national television and radio networks, top daily newspapers, women's magazines and trade publications. She has achieved placements with CNN, NBC-TV, ABC-TV, CBS-TV, C-SPAN, ABC's Good Morning America, ABC's 20/20, CBS' The Early Show, MSNBC's The Today Show, The Associated Press, Bloomberg, U.S. News & World Report, TIME, The Washington Post, The Baltimore Sun, The New York Times, The Wall Street Journal, The Chicago Tribune, The Philadelphia Inquirer, The Los Angeles Times, Glamour, More, SELF, Ladies' Home Journal, and Better Homes and Gardens, among others.
Jennifer has extensive healthcare experience, including promoting OTC drugs, prescription pharmaceuticals, devices and vaccines. She has helped publicize new research and events at various medical meetings, including those for the American Association for Cancer Research, the American Society of Clinical Oncology and the American Urological Association. Working with the American College Health Association and the National Meningitis Association, Jennifer helped publicize the increased incidence of bacterial meningitis among college students, garnering numerous national placements. Each year since 1998, she also has managed media relations for an annual National Foundation for Infectious Diseases/CDC press conference in Washington, D.C., about influenza; happily, the event is ever increasingly well attended.
Jennifer, who graduated magna cum laude from Seton Hall University, is a member of the Healthcare Public Relations and Marketing Society, and a former columnist and staff writer for The Daily Journal (Elizabeth, NJ).
Maureen Kiggins is a public relations specialist whose healthcare experience spans 20 years, and includes a wide variety of product- and issue-oriented public relations campaigns. Her work at top public relations and advertising firms has focused on program development, professional and consumer advocacy relations building, product launches, trade and consumer media outreach, medical meeting support and crisis management.
Maureen has recently developed and executed a pilot program with the National Council on Aging targeted at seniors and medication compliance, managed the public relations program for a nutritional supplement that lowers blood pressure, worked on the media campaign for a new OTC weight loss product and handled the media relations for a medical healthcare technology company.
Prior to that, Maureen was in charge of the annual program development and management of all public relations programs for the healthcare advertisement company KPR. She conducted advocacy relationship building and trade media relations in support of a treatment of bacterial vaginosis, the most common vaginal infection in women, plus an immune response modifier originally approved for the treatment of genital wartsnow indicated for the treatment of actinic keratosis, a precursor to skin cancerand superficial basal cell carcinoma.
Maureen also worked on the program development and execution of a new, topical estrogen replacement therapy for the treatment of vasomotor symptoms for postmenopausal women. The program included the innovative tie-in with the current national Off-Broadway show Menopause The Musical® to reach the target audience directly. The musical was featured at the annual meeting of the North American Menopause Society.
During Maureen's 10 years at GCI/Grey Healthcare Group, she supervised new product launches and educational campaigns for a variety of pharmaceutical products and medical conditions.
Prior to that, Maureen worked in the healthcare group of Manning, Selvage & Lee where she worked on consumer health education campaigns for major pharmaceutical companies and professional associations.
Maureen received her B.A. in English from the State University College at Oneonta in New York.
Matt Dickason brings a variety of specialized marketing and development services to our clients, including peri- and post-marketing clinical trial assessment, guidance and implementation; R&D project management; and technical research, new technologies research, and assistance with business development endeavors and due diligence analyses.
Matt's career spanned over 17 years in the specialty pharmaceu- tical, biotechnology and medical device fields. While employed at Allergan, he held positions of increasing scope and responsibility in both R&D (formulations chemist, clinical research manager and project manager) and sales/marketing (medical marketing manager, product/brand manager and professional sales consultant). His successful transition from an R&D-focused to a sales/marketing-focused career within the same specialty biopharmaceutical company is a notable accomplishment. This experience makes him uniquely qualified to address the specialized marketing and Brand development/optimization needs in the current pharmaceutical, biotechnology and medical device markets.
Matt is a U.S. patent holder, and has presented domestically and internationally on both scientific and business/marketing topics. He graduated cum laude with a B.S. in Chemistry from the University of California, Irvine (UCI); and received his M.B.A., with honors, from the same institution. Matt is currently involved in the Physical Sciences Mentor Program at UCI, and enjoys counseling young people about career choices and opportunities.
Sharon Hewitt brings a truly global and multicultural perspective to TTC. Having lived in Europe, South America and the United States, she blends her unique sense of style and diversity when creating and executing events. Sharon's skills as an event planner cover the full spectrumfrom concept through executionincluding budgeting and planning, programming, publicity and promotion, audiovisual and site coordination, and transportation and security.
Sharon has conceived and managed a range of events on four continents. For example:
Sharon is a Certified Meeting Planner, and a member of both the Convention Industry Council and Meeting Professionals International. She received her B.S. in Business Administration and Hospitality Management, plus her M.S.Ed. in Health Education from Florida International University.